Every other day there seems to be a new version of a smartphone, tablet, computer or operating software released, so it's no wonder that the skies are filled with billboards this month for loads of technology and telecommunications brands (and oh so conveniently just in time for Christmas). Here's a round-up of the best tech ads, plus video games and other lifestyle billboards dotting the skies of L.A. in November.
Technology billboards
Some technology companies get it so wrong by simply resorting to showing your their products, which isn't very imaginative, whilst others use humour and clever design to draw you in like these
billboards for Roku and their digital streamers for movies,
TV shows and music. Don't forget that books make for great reading too!
Then there's tech companies like
Sonos that use celebrities and recording artists, together with quirky creatives, to help reinforce their coolness and music credentials. If you like this ad, be sure to check out the
Sonos billboard featuring DJ Deadmau5 for their wireless
HiFi system.
Samsung have claimed this super-sized billboard site on the side of the
Mondrian Hotel for the past six months to promote their smartphones and this is the latest for the
Galaxy Note II.
Meanwhile
Microsoft has timed the launch of their new
Windows Phone and
Surface tablet perfectly for the start of the gift-giving season.
They also spent a fortune on giant-sized billboards along
Sunset Boulevard and a heavy-weight ad campaign for their new products around the streets of
L.A.
Another computer manufacturer,
Acer, nabbed this super-sized location on the side of
West Hollywood's Andaz Hotel to support their new
Aspire S7 touch ultrabook, which claims to be the world's thinnest. Shame their ad is so dull and uninspiring though.
If they want to know how it's done right, they should really take a leaf out of
Apple's book, who seem to effortlessly produce desirable looking products and clever advertising, like this witty creative for their new
iPad mini.
Game billboards
It's not just the big tech companies that are having a huge presence around
Los Angeles this month though, as video games also dominate the city skyline in a big way, like this imposing creative along the
Sunset Strip for
Call of Duty: Black Ops II.
I also liked this eye-catching billboard for
Assassin's Creed III too, although I'm always a sucker for good special extension.
Plus for more of an all-ages crowd there was this billboard for
Disney's Epic Mickey 2 sequel video game, where the infamous mouse is joined by
Walt Disney's first cartoon creation,
'Oswald the Lucky Rabbit'.
Travel billboards
Palms Las Vegas casino and resort had this fun take on the
GCB TV series billboard for their own ghostbar dayclub.
And there were more creatives from
Virgin America's new Fly with ad campaign lining the skies at the start of the month, just in time for the
Thanksgiving mass exodus.
And for something closer to home that is less of a drive or air flight away,
L.A. Zoo was bringing slimy back with this great ad for their
Lair attraction.
Performing Arts billboards
Of course the run up to the
Holidays is a great time to take in a musical as a family and it looks like the touring version of
Anything Goes is in town to entertain audiences.
Publishing billboards
Meanwhile someone else was taking advantage of the run up to
Christmas with this billboard for
'The book', which is I'm sure is hoping it will be a sticking filler for all
American Football fans.
Health and causes billboards
AIDS Healthcare Foundation continued their essential safe sex campaign this month with this clever new billboard, even more necessary to remind people who may be having a little too much to drink around the holiday party season.
And for this round-up I'll leave you this inspirational billboard featuring
Nelson Mandela, who demonstrated exactly what one person can do for the world.
Be sure to come back tomorrow for this month's best
TV and movie billboards...
Posts
No comments:
Post a Comment